Business development
Business development: boost your presence with ipn-eurocentre
If you are looking to expand your business in Germany or France, visibility alone is not enough. You also need a local strategy, an understanding of market expectations and standards, and a strong commercial network.
With over 30 years of experience designing and implementing sales and distribution structures in Germany and France, ipn-eurocentre is the ideal partner for your business. We proactively support you with:
- Acting under your own identity in France or Germany, while respecting the customs of each country.
- Setting up an effective sales system (internal or external) that meets the expectations of the French or German markets.
- Creating transparent distribution structures and identify business opportunities and errors in development in a timely manner, then supporting or correcting them using the appropriate measures.
Our services for sustainable business development
We offer a comprehensive range of services to help you develop your business in Germany or France.
| Services | Description |
| Sales strategy development | Analysis of possible commercial strategies, competitive positioning, development of a local action plan |
| Defining target groups | Segmentation de marché, identification de vos cMarket segmentation and identification of priority customers by sector, region and type |
| Prospecting and lead generation | Identifying and contacting target companies using professional tools, with structured follow-up |
| Partner and distribution search | Finding reliable sales agents, distributors, and resellers, and ensuring that contracts comply with German or French legal requirements |
| Negotiation support | Assisting during meetings, providing translation and mediation services, and supporting negotiations according to local practices |
| Recruitment of German or French sales representatives | Selection, training and integration |
| Market monitoring and competitive intelligence online | Identifying trends, tracking competitors, and gathering insights to refine your product or service strategy |
Why choose ipn-eurocentre for your business development?
- Expertise
With over 30 years of experience in the German and French markets, we help you navigate cultural, legal, and logistical challenges, maximizing your chances of success. - Personalized support
We design industry-specific strategies tailored to your products, goals, and resources, ensuring that the right actions are taken at the right time. - Transparency and optimization
Thanks to clear commercial structures and systematic reporting, you can monitor project progress and control costs mor effectively. - Language skills
We have extensive professional networks, including contacts, teams and trusted partners (tax advisors, law firms, banks, economic development agencies and other public institutions) who are multilingual (German, French and English). That ensures efficient communication and guarantees professional results.
Who can benefit from our services?
Our services are designed for companies looking to establish a presence in France or Germany.
- Small and Medium-Sized Businesses
Those seeking to outsource all or part of their local sales activities. - Companies in Industry, Distribution, Services, E-Commerce, and B2B
Businesses aiming to win key German and French accounts. - Established Companies
Those looking to improve commercial performance, expand their Partner network, or strengthen their local sales force.
Frequently Asked Questions (FAQ)
Is it necessary to have a legal structure in Germany or France?
It’s possible to start a business in France or Germany without any difficulties and register it at our business center without establishing a local company a French/German company. You can employ a sales representative in France or Germany without establishing a company there.
How long does it take to see the first results?
It depends on your industry, the competition, and the complexity of the target market. However, with a well-planned strategy and our highly operational approach, the first concrete results are often visible very quickly.
Book your Appointment!
Let’s discuss your needs during a free consultation — by phone, video call, or in person. We’re here to answer all your questions.
- Flexible terms: no long-term commitment required
- Transparent pricing: clear monthly rates with no hidden fees
- Quality promise: confidentiality, professionalism, and attention to detail